Blog

Recently, we participated in iFood Move 2024, the largest restaurant gathering in Latin America, where we showcased a customized escape room. This unique experience not only highlighted iFood's sustainable solutions but also underscored the importance of experiential learning. Discover how immersive dynamics can strengthen communication and collaboration within your team, enhancing your branding and engagement. Read more to see how we can create successful events together!

The Olympics are a global event that celebrates excellence, healthy competition, and sportsmanship. But did you know that we can bring these same principles into the corporate environment through gamification?

As we move into the second half of 2024, expectations for corporate training with gamification are promising and innovative. After a first half marked by significant advances and the growing adoption of gamification, companies are increasingly aware of the benefits of this approach. The integration of new technologies, the personalization of training, and the focus on essential skills have demonstrated the transformative potential of gamification. In this context, we will explore the main trends and expectations for the coming months, highlighting how gamification can continue to evolve and positively impact corporate training.

1. Growth in Gamification Adoption In the first half of 2024, there was a significant increase in the adoption of gamification in corporate training. Companies across various sectors recognized the potential of gamification to engage employees, improve knowledge retention, and increase motivation. Gamification was integrated into onboarding programs, leadership development, and specific skills training.

Imagine a workplace where every project becomes an exciting adventure, every goal achieved is a rewarding accomplishment, and every employee is a hero on their own journey. This reality is within reach for companies that adopt gamification, a powerful tool that is transforming the way teams interact and engage.

These days, concern for environmental and social sustainability is more than a trend; it's a pressing need. Companies all over the world are looking for innovative ways to promote sustainable practices among their employees. One such approach is gamification, which is proving to be extremely effective in promoting engagement and changing behavior. Below, I will explore how the combination of gamification and sustainability can revolutionize corporate engagement and present a highly customizable board game, developed in partnership with a passionate sustainability advocate.

According to the report of trends for the future of the work of the Manpowergroup consultancy, the meeting of four generations within the companies is one of the major disruptive impacts that the market will suffer in the coming years.

It’s not easy to learn how to engage your team. But this challenge needs to be addressed as soon as possible. And one of the ways that this happens is to listen to employees, collect ideas and turn them into action. But, to do so, it is necessary first to recognize the human being’s role in business growth. Otherwise, any effort to keep a team united and committed will be made in vain.

In the processes of creating real teams, dynamics have great relevance. They help to find the right talent, integrate new hires, generate synergy in the team, improve the climate and bring leadership closer together.